We specialize in designing packaging. Most of what we design is found on shelf and online. We focus our efforts on what will distinguish our packaging from competitors in a retail environment. However, we also feel that the packaging and the out-of-box experience is also an extension of the brand and reflects the quality of the product. So even if a consumer only sees the packaging when it is shipped to his or her home, it should reflect the brand in a positive way. I was overjoyed when I received this Mortier-Pilon canning kit from www.fab.com. I purchased the product from the internet without looking at the additional packaging shots. I loved the design of these canning jars. They took mason jars to a whole new level. When the product arrived I wasn't expecting this: This fun whimsical package design, reflects the modern vibe of the product inside. If this were to be purchased in-store, the ribbon handles were a nice touch that gave it a DIY feel which is what cann