While browsing through the multitude of offerings at the Festival of Books at UCLA this past weekend, I came across an item that I had to have the second I saw it. I didn't even check to see how much it was before I bought it. See picture below.
It was placed strategically by the cash register--the ultimate impulse item. From a design standpoint, it's a very well thought-out and executed piece. The concept is great, and the packaging is way fun but high-end.
Notice you can take the masks off the die-cut thumbs. The back offers tips on maneuvers and alternative gameplay:
![](//1.bp.blogspot.com/_nI239jL2Dlg/SfX39iPPI9I/AAAAAAAAAOw/sOb_6oC44d8/s400/photo3.jpg)
As for the construction, the package is a cleverly cut and folded single sheet, with tabs and one wafer seal holding the whole thing together.
![](//4.bp.blogspot.com/_nI239jL2Dlg/SfX63dtrk7I/AAAAAAAAAO4/UDVpQHBb5HQ/s400/photo4.jpg)
![](//4.bp.blogspot.com/_nI239jL2Dlg/SfX68H0gWfI/AAAAAAAAAPA/gVP-v9Yn_04/s400/photo5.jpg)
The epitome of well thought-out fun.
- Steph Windham
![](http://1.bp.blogspot.com/_nI239jL2Dlg/SfX2lwkKgqI/AAAAAAAAAOg/OCOBZhYGiEo/s400/photo2.jpg)
![](http://4.bp.blogspot.com/_nI239jL2Dlg/SfX2-SozDPI/AAAAAAAAAOo/NePYLzNDz-Y/s400/photo.jpg)
![](http://1.bp.blogspot.com/_nI239jL2Dlg/SfX39iPPI9I/AAAAAAAAAOw/sOb_6oC44d8/s400/photo3.jpg)
As for the construction, the package is a cleverly cut and folded single sheet, with tabs and one wafer seal holding the whole thing together.
![](http://4.bp.blogspot.com/_nI239jL2Dlg/SfX63dtrk7I/AAAAAAAAAO4/UDVpQHBb5HQ/s400/photo4.jpg)
![](http://4.bp.blogspot.com/_nI239jL2Dlg/SfX68H0gWfI/AAAAAAAAAPA/gVP-v9Yn_04/s400/photo5.jpg)
The epitome of well thought-out fun.
- Steph Windham
Comments
And oh yeah -- the packaging is cool too.