Whenever a noteworthy promotional mailer comes through the doors it’s a cause for comment. One such mailer from Trevor Pearson Productions came in a few weeks ago and we ended up having a lot of fun with it. At first it seemed like a simple multi-panel mailer, merely showcasing the photographer’s witty pictures of balloon animals posing with various props.
Then we got to the final panel and saw the balloon stuck in there and things got a lot more interesting.
On the back of all the panels were black and white illustrated diagrams on how to make the particular balloon animal—fun!
One of the designers in our office had a hidden talent and managed to show off his balloon animal-making skills. Check out the final result:
All in all, a perfect storm of creativity, wittiness and execution. We applaud Trevor Pearson Productions for a truly fun and effective promotional piece.